Contact: Diane Scar • National Campaign Director • 410-486-3317 • email@example.com
February 9, 2011 – New York, NY – Israel is more than just the land of milk and honey. On the first-ever Jewish National Fund (JNF) Culinary & Wine Mission, taking place from March 18-26, the best tastes that Israel has to offer will be brought right to your plate.
“JNF has helped improve the quality of Israeli food stuff, said mission co-chair Jeff Menick. “Now, we’d like to feature how those foods are being turned into a fabulous cuisine on the table. This mission will show how JNF is helping Israel become a foodie destination, among her many other attractions.”
On this trip, it’s not just about eating the food; you’ll learn how to prepare it too, with lessons from some of Israel’s most renowned chefs. Make hamentashen in honor of Purim with chef Erez Kamarovsky; sample Kurdish delicacies with Chef Osnat Moshe; and learn about wine pairings with wine critic and author Daniel Rogov. And just in time for Shabbat, enjoy a Friday morning challah baking lesson with a local baker.
For the true sights, smells and taste of Israel’s cuisine, the mission will visit some of Israel’s most famous open-air markets, including Tel Aviv’s Carmel Market and Levinsky Market, and Jerusalem’s Mahane Yehuda Market. Sample the wine that Israel has been producing since biblical times at wineries across Israel, including Rimon Winery, the first winery to produce wine made from 100% pomegranate, and Tzora Winery, established in 1993 as the first winery of the kibbutz movement.
In addition to the mission’s delectable array of food and drinks, tour JNF projects to see first-hand how JNF’s work benefits the lives of Israelis every day, including Sderot’s Indoor Recreation Center, the largest indoor playground in Israel; Be’er Sheva River Park, the centerpiece of JNF’s efforts to revitalize the capital of the Negev; Project Wadi Attir, a Bedouin community in Hura; and Ammunition Hill, the site of the battle of the Six-Day War and JNF’s Wall of Honor, honoring Jewish veterans from around the world.
For more information, please contact Diane Scar, National Campaign Director, at 410-486-3317 or firstname.lastname@example.org.
# # #
JEWISH NATIONAL FUND (JNF) began in 1901 as a dream and vision to reestablish a homeland in Israel for Jewish people everywhere. Jews the world over collected coins in iconic JNF Blue Boxes, purchasing land and planting trees until ultimately, their dream of a Jewish homeland was a reality. JNF gives all generations of Jews a unique voice in building a prosperous future for the land of Israel and its people.
JNF embodies both heart and action; our work is varied in scope but singular in benefit. We strive to bring an enhanced quality of life to all of Israel’s residents, and translate these advancements to the world beyond. JNF is greening the desert with millions of trees, building thousands of parks, creating new communities and cities for generations of Israelis to call home, bolstering Israel’s water supply, helping develop innovative arid-agriculture techniques, and educating both young and old about the founding and importance of Israel and Zionism.
JNF is a registered 501(c)(3) organization and United Nations NGO, which continuously earns top ratings from charity overseers.
For more information on JNF, call 888-JNF-0099 or visit www.jnf.org.