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JNF Joins the National #GivingTuesday Movement to Encourage Spending with a Purpose

October 28, 2014

Adam H. Brill
Director of Communications
212-879-9305 x222


College Students, Religious School Children and Synagogues to “Fill the Blue Box;"
Partners in Israel to be Showcased Hourly on Social Media;

New York, NY: October 28, 2014 — Jewish National Fund (JNF) today announced that the 113-year old non-profit will proudly participate in #GivingTuesday, the global effort that inspires action around charitable giving. 

     Taking place December 2, 2014,  the Tuesday after Thanksgiving,  #GivingTuesday coincides with the kickoff of the holiday shopping season. Gifts to JNF on #GivingTuesday will be matched up to a total of $300,000, which includes a generous contribution of $50,000 by the Gene and Marlene Epstein Humanitarian.

     “We are thrilled to be taking part in #GivingTuesday for the third consecutive year and I want to once again thank Gene and Marlene Epstein for their exemplary philanthropic leadership,” said JNF CEO Russell Robinson. “JNF is on the ground every day improving the lives of so many people and sharing its expertise with other countries, helping to make the world a better place. Our everyday work really is the philosophy of what the holiday season encourages us to do more of.”

     For over a century JNF has built a reputation as a forward-thinking organization that has helped protect the Jewish homeland and transform lives in Israel. On #GivingTuesday JNF will collaborate with college students, children and teachers in religious schools, and in synagogues across the US to fill the iconic JNF Blue Box, to fund program areas in community building, forestry & green innovations, water renewal, research and development, Zionist education and advocacy, heritage sites, and accessibility and therapeutic services.

     Throughout #GivingTuesday JNF partners will be featured prominently on the organization’s social media sites to showcase how JNF is expanding the scope of river rehabilitation and water research, exploring energy production, making all parks and playgrounds accessible to people with special needs, building new communities in the desert, providing new medical, science, educational and economic development opportunities to grow tourism, bolster employment, and make Israel’s southern and northern areas a desirable place to both visit and live, and by growing future leadership in the worldwide teenage community through the Alexander Muss High School in Israel.

     Those who are interested in joining JNF’s #GivingTuesday initiative can visit

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JEWISH NATIONAL FUND (JNF) began in 1901 as a dream and vision to reestablish a homeland in Israel for Jewish people everywhere. Jews the world over collected coins in iconic JNF Blue Boxes, purchasing land and planting trees until ultimately, their dream of a Jewish homeland was a reality. JNF gives all generations of Jews a unique voice in building a prosperous future for the land of Israel and its people.

JNF embodies both heart and action; our work is varied in scope but singular in benefit. We strive to bring an enhanced quality of life to all of Israel’s residents, and translate these advancements to the world beyond. JNF is greening the desert with millions of trees, building thousands of parks, creating new communities and cities for generations of Israelis to call home, bolstering Israel’s water supply, helping develop innovative arid-agriculture techniques, and educating both young and old about the founding and importance of Israel and Zionism.

JNF is a registered 501(c)(3) organization and United Nations NGO, which continuously earns top ratings from charity overseers.

For more information on JNF, call 888-JNF-0099 or visit


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