FROM B’YACHAD MAGAZINE

Sheizaf Rising

Raphael Poch

Sheizaf Rising
Noga Musnikow Ben Or and Nigun Ben Or with their children, Ahinoam, Gideon, and Eilon (Courtesy of Noga)
March 23, 2026 | Spring 2026 |
Featured

From 29 families to a growing population hub, the desert town of Sheizaf is becoming a blueprint for sustainable growth in the Negev.

Despite all odds, a small town of 29 families in Israel’s South is poised for major transformation. 

Located in the Ramat HaNegev region, the town of Sheizaf has plans to expand to 100 families in the coming years. With strategic investment through the Housing Development Fund, Jewish National Fund–USA is helping address the infrastructure gaps that often prevent communities in Israel’s periphery from reaching their full potential—funding housing construction, public buildings, and long-term planning to support sustainable growth. As a result, Sheizaf is emerging as a uniquely diverse population center, uniting religious and secular families, as well as professionals who seek community life in the Negev without sacrificing career opportunities.

Redefining Life in the Negev

Sheizaf was founded in 2012 and has spent the past decade cultivating a distinct identity, one that its residents are determined to preserve even as the town expands with the help of Jewish National Fund-USA. A mixed religious-secular community, Sheizaf attracts families of different religious backgrounds as well as young professionals across a wide range of fields—from lawyers and doctors to engineers, educators, and social workers—drawn by a quality of life that balances professional fulfillment with tight-knit community bonds.

Among them are Noga Musnikow Ben Or and her husband, Dr. Nigun Ben Or, who moved to Sheizaf in 2019. Noga is a lawyer with a background in social work; Nigun is a physician whose practice serves residents of Kibbutz Nirim and the Avshalom area, communities near the Israel Envelope (formerly known as the Gaza Envelope). Their decision to settle in Sheizaf reflects a growing trend of professionals choosing the Negev over Israel’s crowded center.

“We have teachers, social workers, engineers,” Noga says. “The Negev is not just for farmers, and that’s what we want to show.”

Both Noga and Nigun describe themselves as “desert people.” Noga grew up on Kibbutz Ketura in the Arava desert, while Nigun hails from Emek Hefer in central Israel. After meeting in Jerusalem and living in the southern city of Be’er Sheva, they heard about Sheizaf from a friend who was among its founding families. When they came to visit and their friend was running late, they climbed a nearby hill to take in the view.

“We both looked at each other and said, ‘This is where we want to be,’” Noga recalls.

Where Community Comes First

What they discovered went far beyond stunning desert vistas. In Sheizaf, daily life is shaped by closeness and trust. With so few families, everyone knows everyone, creating an informal support system that feels like an extended family.

“It is very common to go ‘shopping’ at a neighbor's house and then return things later,” Noga says. “It is a very quaint lifestyle, and we’re building something new together, which is so special.”

Children enjoy a level of independence that has largely disappeared from modern Israeli life. They play freely outdoors, often moving with ease from house to house. “I can start with just my daughter outside and end up with seven girls in my house,” Noga says. “Kids here start using cellphones much later.”

Community life is marked by shared and mutual support. When a woman gives birth, for example, the community rallies to cook meals for the family for an entire month. 

Children play together in the streets of Sheizaf (photo by Virginia Khalifa)

 

Strength in Times of Crisis

That sense of togetherness proved crucial during the Gaza War, when 18 of the town’s families had men drafted into military service at the outset, and more joined over the months that followed. 

“Nigun works in some of the kibbutzim and communities that were hit hard by the war, so he feels it,” Noga says. “Children from the Gaza periphery who were evacuated came to stay in our regional council and were in school with our children.” Like so many others in Israel, Sheizaf community members were directly exposed to and challenged by the ongoing conflict. “It was really tough,” Noga reflects, “but we came together as a community and made it through the war.” 

A Community of Differences Built on Dialogue

From the start, Sheizaf’s founders envisioned a mixed community where both religious and secular residents build friendships through dialogue and mutual respect. Children participate in a local youth group that is a unique combination of the religious Zionist movement Bnei Akiva and the secular Zionist movement HaShomer HaChadash. They learn to celebrate a spectrum of religious identities, attending field trips with each movement and maintaining friendships across organizational and ideological lines.

“People respect each other, interact with one another, and learn about each other’s beliefs,” Noga says. “Sheizaf is a symbol of dialogue and coexistence in a culture of respectful disagreement, like when we disagree about the synagogue seating or our tradition to fly kites for Rosh Hashanah together.” 

Noga reflects, “It would be good for our society to have more of that—the ability to discuss our disagreements and still stay friends and neighbors.”

Residents take a stroll through the community (photo by Virginia Khalifa)

 

Growing Together with JNF-USA

Now, Sheizaf stands at a critical juncture. Jewish National Fund-USA, which supported the town’s first expansion in 2019 by funding new housing construction, tree planting, and key infrastructure including the kindergarten and synagogue, is backing the next phase of growth with plans to add up to 100 housing units.

“JNF-USA played a very big part in helping this community grow,” Noga says. “Many of the things that exist here are in place because of JNF-USA, and now they are helping the next wave of expansion.”

This next stage reflects Jewish National Fund–USA’s broader commitment to building sustainable, thriving communities in Israel’s South. Through its Housing Development Fund, Jewish National Fund-USA invests strategically in infrastructure, quality of life, and long-term planning—ensuring that growth strengthens communities rather than diluting what makes them unique. In Sheizaf, that approach is creating a model for responsible development in the Negev.

Alon Badihi, executive director of Jewish National Fund-USA and co-founder of the organization’s Housing Development Fund, emphasized that growth must go hand in hand with preservation.

“We are working now toward increasing the size of the town, and doing it in a way where the town won’t lose its unique character,” Badihi says. Jewish National Fund-USA’s approach is to employ multiple rounds of development interspersed with periods of community solidification. “Sheizaf is already in its second round of expansion after its initial creation. We are hopeful that within a few years, Sheizaf will grow to become one of the biggest towns in the Negev.”

Strategically located along the main road from Be’er Sheva to Nitsana, near the regional municipality of Ramat HaNegev, Sheizaf provides access to schools, healthcare, and municipal services while maintaining its intimate atmosphere. A medical clinic operates nearby, major grocery delivery is available, and for smaller needs, residents turn to neighboring kibbutzim—or each other.

For Noga, Nigun, and their three children—Ahinoam (9), Gideon (7), and Eilon (4)—life in Sheizaf offers something increasingly rare.

“There is something simpler and more down to earth here,” Noga says. “People are not close geographically to their parents, so the community becomes meaningful and helpful, almost a larger family unit. This was extremely important to us, and we look forward to helping build and sustain it for many years.” 

An Enduring Circle of Impact

From its earliest days to its next phase of growth, Sheizaf embodies Jewish National Fund–USA’s circle of impact in action—where strategic investment in Israel’s periphery leads to thriving communities, and thriving communities strengthen the future of Israel. By supporting housing, infrastructure, and quality of life in the Negev, Jewish National Fund-USA is helping ensure that professionals and families can plant roots and build meaningful lives, inching closer to the ambitious goal of attracting 500,000 new residents to Israel’s South. Each stage of development in Sheizaf fuels the next, creating a lasting cycle of connection and opportunity that will continue to flourish, generation after generation. 

To support Jewish National Fund-USA’s Housing Development Fund, visit jnf.org/hdf

Back icon  Back