Skip to Main Content
PLANT TREES IN ISRAEL
Jewish National Fund logo
  • Plant Trees
  • JNF In Your Area
  • Visit Israel
  • Shop
  • DONATE
X
Jewish National Fund logo
  • Our Vision
  • Our Work
  • Ways To Help
    • Ways To Give

      • Plant a Tree
      • Directed Giving
      • Planned Giving
      • Be Inscribed
      • Plant Your Way to Israel
      • EZ Tree®
      • JNF Store
      • Create or Find a Tribute
      • Create or Find a Memorial
      • Personal Fundraising
      • Open a Donor Advised Fund
      • Donate Cryptocurrency

      Get Involved

      • JNFuture
      • Women For Israel
      • Finance for Israel
      • Healthcare For Israel
      • Lawyers for Israel
      • Real Estate Division
      • Rabbis for Israel
      • Donor Societies
      • Join a Task Force

      Resources

      • JNF Boruchin Center
      • Shiva Resources
      • ZTV Zionism Studios
      • Speakers Bureau
      • Jewish Future Promise
  • News & Media
 

Stay on top of the latest Jewish National Fund news

New code

By providing a telephone number and submitting this form, you are consenting to be contacted by SMS/MMS text message (our message frequency may vary). Message & data rates may apply. Reply Stop2End. See our Terms of Service and Privacy Policy.

Impact Blog

Why I dedicated my life to Israel even before I visited it

| Deb Rochford
deb1

Everyone has a road. A road to Jewish National Fund. My road was the sale of my business and too much time off.

During my tenure, I built a 6-foot garden and grew tomatoes, onions, peppers, strawberries, onions, and herbs. I became an exercise fanatic and did back-to-back yoga and spin classes. I needed to blast out my energy every day and I did it by digging in the soil, ruining my nails, multiple downward dogs, and spinning at a cadence so fast I blew out my knee and then threw out my back. I was physically damaged. I needed a mission I could sink my teeth into and not my knees or my back. I needed passion.

Fast forward to the Phoenix Symphony luncheon. I put on a dress, high boots, and fabulous jewelry. I was sitting with prominent philanthropists, sipping champagne and chatting with society women. Of course the Q & A began and the question arose, "What are you doing now?” I smiled, perked up and replied, "I am ready to jump back in. If you have any ideas I am ready." I exhaled slowly and was relieved. I was indeed ready!

I walked out of the luncheon and searched the parking garage for 30 minutes for my car in my 4-inch-heels. During my journey, my cell phone rang. It was one of the fancy philanthropists. “I have a job for you. Call this gentleman and use my name.”

And then my Jewish National Story began. My supply of physical energy would be transferred from a yoga mat and stationary bicycle to Israel. It's pretty incredible that I began fundraising for Israel even before I had visited. But I just knew it would feel like home even before I arrived. And here I am, right at home at JNF, and in Israel. And my back and knees are so grateful I found a new passion. 

READ THE LATEST ISSUE OF B’YACHAD ONLINE EXACTLY AS IT APPEARS IN PRINT

Experience B’Yachad cover to cover with every beautiful photo and original piece of art, from the convenience of your computer screen. READ NOW >

READ NOW magazine image
< Return to blog home
Phone:800.JNF.0099
Email:[email protected]

About JNF

Planned Giving

JNF Boruchin Center

Impact Blog

IsraelCast – JNF Podcast

JNF Videos

Leadership

News & Media

Employment Opportunities

Accessibility

Privacy Policy

Contact Us

FAQs

Terms & Conditions

National Office
42 East 69th Street
New York, NY 10021 USA
(212)879-9300

Israel Office
Jewish National Fund-USA
C/O WeWork
King George 20
Jerusalem, Israel
972-2-563-5638

Find Local Office
Jewish National Fund is listed by the IRS as an independent 501(c)(3) non-profit with a Federal Tax ID of 13-1659627. All donations are tax-deductible to the fullest extent of the law.

Copyright © 2021 by Jewish National Fund
Logo white image
AMHSI Logo image
Charity navigator logo image
BBB logo image