About Our Event

Located in the Negev Desert, the Arava is a beautiful region known for its peaceful life and closeness to nature. Jewish National Fund’s Blueprint Negev campaign aims to bring 500,000 new people to the Negev through its One Billion Dollar Roadmap for the Next Decade campaign, and the development of the Arava is critical to this plan’s success. Join us for an engaging and fascinating conversation about the story of the Arava and how modern pioneering has strengthened its inhabitants’ connections to the land and community.

Guest Speaker

Noa Zer_web

Noa Zer

Director of Resource Development, Arava Regional Council

Noa Zer partners closely with Jewish National Fund to sustain and develop Israel’s arid desert region along the Jordanian border. A sabra (native Israeli), Noa lives in Moshav Paran with her husband — a second-generation pepper farmer — and three children. 

Greater Los Angeles Women for Israel Chair

Sara Cannon

Event Chairs

Frances Bilak, Betsy Rosenthal, Maureen Shapiro, & Deena Singer

More Information

Lisa Shaoul, Associate Director, Greater Los Angeles

[email protected] or 323.964.1400 x960